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Olympic Softball To Be Televised Live

Fans can follow the 2004 U.S. Olympic Team like never before. The networks of NBC: NBC, MSNBC, CNBC, USA, Bravo, Telemundo and NBC HDTV will broadcast each one of the USA’s games “Live” during the upcoming Olympics in Athens. 

The 24-hour coverage will include action from all 28 Summer Olympic sports for the first time, with softball featured on USA, Bravo, CNBC and MSNBC. Over the 17 days of the Athens Games, the networks of NBC will average more than 70 hours of Olympic coverage per day. To navigate all of the Olympic coverage, complete television listings are available now on NBC’s official website for the 2004 Athens Games – www.NBCOlympics.com. 

NBCOlympics.com is the Internet’s preeminent, around-the-clock source for news now through the 2004 Olympic Games, Aug. 13-29. Fans have access to the most in-depth information available on Olympic athletes and sports, exclusive competition video highlights, real-time results, and much more. 

NBC softball analyst and Olympic gold medalist Dot Richardson will provide exclusive commentary for NBCOlympics.com. And for the first time, through a unique partnership with NBC affiliated stations, NBCOlympics.com will offer extensive, localized coverage of Olympic stories in your area in its new “O-Zone” section. 

The television schedule for USA Softball during the Olympics is listed below: 

August 14 – USA vs. Italy on CNBC at 4 a.m. CST 

August 15 – USA vs. Australia on Bravo at 9 a.m. CST 

August 16 – USA vs. Japan on MSNBC at 4 a.m. CST 

August 17 – USA vs. China on MSNBC at 4 a.m. CST 

August 18 – USA vs. Canada on MSNBC at 9 a.m. CST 

August 19 – USA vs. Greece on MSNBC at 4 a.m. CST 

August 20 – USA vs. Chinese Taipei on MSNBC at 4 a.m. CST 

August 22 – Semi-Finals on CNBC at 1:30 a.m. and 4 a.m. CST 

August 23 – Gold Medal Game 9 a.m. on USA Network at 9 a.m. CST 

NBC began its online coverage of the Olympic Games in 1996 during the Atlanta Olympics. That Internet presence was dramatically increased in 2000 during NBC’s Sydney Games coverage and again in 2002 at Salt Lake where the NBC web site became one of the Web’s most trafficked & critically acclaimed, sports Internet sites. NBCOlympics.com averaged more than one million visitors a day during the Salt Lake Winter Games and set a single-day record with 2.4 million visitors the day of the ladies figure skating final. 

NBC, America’s Olympic Network, holds the exclusive U.S. media rights to the Olympic Games through 2012, which include Athens in 2004, Torino, Italy in 2006, Beijing in 2008, Vancouver 2010 and the Summer Games of 2012. 

Internet Broadcasting Systems is Web’s #1 local news provider, operating local news and information sites with over 60 leading TV stations. IBS delivers “TV at work” in all Top 10 U.S. markets and 22 of the Top 25 markets, combining all television stations owned by NBC, Hearst, Cox, Washington Post Company, McGraw-Hill, and others. These top broadcasters use their IBS web sites to carry their 150 million + viewers through the day, serving them with trusted local news and information online during working hours and then back to TV at home. IBS provides advertisers a large, unduplicated, and highly attractive audience, primarily at-work, across 93% of top market households.